What is SEO
"What is SEO and Why do I need it?"
Hi! My name is Helmut and I am in the SEO (or search engine optimization) dept. of Jensen Ad Solutions.
SEO can be a confusing topic. However, I'll clarify now the question you most likely want answered...
"How does this help my business?"
Here's how:
SEO makes your website appear at the top of Google for a keyword. As a result, you get traffic going to your website. This means you get more phone calls, form fills, visits, etc., and you'll get more people buying your business’ services instead of buying from your competitors.
Here's an Example:
Imagine you are a dry cleaner in Orlando and your website is on page one of Google for "orlando dry cleaner". You are going to have massive amounts of motivated traffic. These people went to Google and searched for a dry cleaner! They actually took action and are looking for a solution to their problem. They are motivated buyers. They need a dry cleaner and
whoever is on page one of Google is going to get their business. Whoever is not on page one of Google misses out on all of that business, day after day.
This is the same for all services, whether it’s a dentist, roofer, physical therapist, etc. Getting your website on page one for your keywords will give you highly targeted and motivated traffic buying your business’ services instead of someone else’s.
How It Works:
The actual process of doing SEO involves modifying your website as well as building up the authority of your website using other offsite resources. The purpose, though, is to get your business on page one of Google for keywords relevant to your business.
We guarantee page 1 results for your business.
"It’s Like Having a Digital Mover"
SEO is like taking your business out of an isolated area and moving it onto Main Street.
Main Street is where all the traffic is.
In an isolated area, there is no traffic and little opportunity to grow your business. Page one of Google is like Main Street and SEO puts your business there. It’s where all the people who are looking for your services are. If your business is there, it will thrive. If your business is not there, then you are losing money to your competition.
